be_ixf;ym_202403 d_29; ct_150

TGI - ERP Software Solution

Main Menu

Automation Media

Industrial CRM: An Area of Neglect

With up to ten years of continued process improvements on the plant floor, back office, and distribution operations, manufacturers have finally arrived at the front door of customer relationship management (CRM). Still engineering and operations focused, many senior manufacturing executives are strongly resistant and visibly uncomfortable in approaching lean CRM. Applying a kaizen blitz approach to sales and marketing quickly results in the obvious for most manufacturing firms: an area of neglect. Read More...

Enterprise Resource Planning (ERP) vendors are capitalizing their long-established client relationship with manufacturers and distributor by attempting to extend their reach. Some ERP vendors offer industry specific CRM solutions; many do not. Bolt-on generic CRM solutions are frequently sold by ERP vendors assisting only the bottom-line of the software firm.

Click to read the entire articlepdf

Platform Independent Unique Business Philosophy One Complete Solution Free Source Code Direct Developer Support Free Maintenance Successful Implementation Customer Satisfaction Guarantee The TGI Difference Order Management Inventory Management Warehouse Management Procurement Manufacturing Management Planning Financial Management CRM Business Intelligence eCommerce EDI Project Accounting One Solution - Enterprise 21 ERP