Smart and Sophisticated
Brad Sacks, More Than Gourmet chief executive officer and global managing director, explains that each salesperson was tracking his own customers’ needs in his own way. “These methods ranged from stacks of file folders on a sales-person’s desk to elaborate Microsoft Excel spreadsheets,” he says. “There wasn’t a central, consistent repository of information that was accessible to the organization.”
To address this issue, More Than Gourmet decision makers turned to technology partner Technology Group International (TGI) for assistance. More Than Gourmet had been using TGI’s enterprise resources planning software, Enterprise 21, for more than 10 years.
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